[gtm/engineer]
A course by Endre Thorsdalen
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Early access · Pre-course GTM audit · Lifetime updates

The curriculum
5 tracks
Track 01

GTM Engineering

Signal detection, enrichment pipelines, and trigger-based outreach. Build the automated prospecting layer that fills your pipeline without manual work.

Track 02

CRM

Build a CRM that works for you — not against you. Pipeline stages, automation rules, scoring models, and the data hygiene that makes every system run cleaner.

Track 03

Performance Marketing

Signal-informed paid media. Target companies already in buying mode with paid search, LinkedIn Ads, and intent-based retargeting.

Track 04

Asset Creation

Build the collateral that closes deals — lead magnets, case studies, comparison pages, and sales decks wired into your sequences.

Track 05

Data Structuring

Build a clean, enriched, always-current data layer that every other part of your GTM stack depends on.